PrimeDatalytics (PDi) was formed in 2018 and is a privately held Canadian corporation. Its initial focus was on data, segments, and targeting, but it quickly expanded to provide fully managed, programmatic advertising services to agencies in North America.
In 2023, PDi developed a SaaS platform (Primer) designed to help make agencies more competitive via better performance and cost-based efficiencies.
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October, 2026
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August 26,2019
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